At the PixelStuff studio—and at my workplace at Happy Horizon—I focus on corporate design projects, but I also engage in a wide range of other activities: writing, programming (Python), process management (Getting Things Done^®), and type design. I consider design as an industrial process. I use a short-cycle approach that encourages progressive insight. The circular process of sketching and design helps to break down complicated concepts into smaller and simpler pieces / tasks. More iterations = better solutions. DESIGN = FIJN. Design = detail management.



Instead of jumping immediately into AI, I love to use HI: Human Intelligence. Through open dialogue—by asking questions and counter-questions—one can get to the heart of a problem or challenge and uncover the true essence of a design solution. Proactively considering a client's needs and wishes is simply in my DNA.

My DISC color is yellow: spontaneous and extroverted, enthusiastic, full of ideas, creates a motivating atmosphere. People-oriented: informal, approachable, relationship-oriented, focuses on opinions, flexible with time, feeling-oriented, spontaneous. Extravert: confrontational, assertive, high energy, makes quick decisions, speaks up.

Mijn motto: Eat, Sleep, Work(out), Repeat